12.12.2014 · Category: Regional Policy Support Component

The business case for eco-innovation

With global resource scarcity and environmental degradation presenting growing challenges for business, along with related market and regulatory pressures, companies are facing a need to think more strategically about the sustainability of their business. Eco-innovation can help transform these challenges into new market opportunities.

This publication sets out to demonstrate the compelling business case for eco-innovation and how it can enable companies to carve out commercially interesting opportunities. It provides examples from companies that have integrated eco-innovation at the core of their business strategy.

The findings demonstrate considerable business benefits including: increased market access, value creation and business growth (with an average annual growth of15 % from eco-innovative companies) along with increased operational resilience.
As a result of eco-innovation, these companies are developing new solutions and products which can perform above industry standards.

Download here: The business case for eco-innovation / 1.88 MB (pdf)